Partner with MaternityLink
MaternityLink works with organisations seeking to improve continuity across maternity care pathways. The platform is designed to operate across NHS, private, and employer-funded healthcare environments, supporting continuity of clinical information between providers. MaternityLink can be adopted through multiple entry routes depending on organisational structure and care setting.
Employers can offer MaternityLink as part of maternity support provision for employees during pregnancy and postnatal care. This enables organisations to support continuity across maternity care pathways rather than providing standalone wellbeing services alone. MaternityLink also provides anonymised, aggregated workforce-level insights to support maternity workforce planning, return-to-work understanding, and maternity support strategy development. No individual clinical data is visible to employers. Private hospitals, clinics, and fertility providers can also partner with us.
Why organisations partner with MaternityLink
Organisations partner with MaternityLink to support improved continuity of maternity information, reduced fragmentation across care pathways, greater visibility across transitions of care, and more coordinated maternity experiences across providers.
MaternityLink addresses continuity at an infrastructure level rather than through standalone support services. Most maternity benefits stop at support services. MaternityLink addresses continuity of care. It is designed to ensure a woman’s maternity history, clinical concerns, and care progression remain visible across every provider involved in her care journey. This is particularly important for Black and ethnic minority women, who continue to experience disproportionately poorer maternity outcomes in the UK. Too often, continuity of care is lacking.
Benefits for your company
Retention
Pregnant employees who feel supported do not leave. Replacing a mid-seniority employee costs 6–9 months of their salary. MaternityLink reduces that risk directly.
Legal protection
A documented, timestamped record of every concern raised and every care interaction is your evidence that you took maternal health seriously. In a negligence or discrimination claim, that paper trail is the difference between liability and defence.
Diversity credibility that is actually earned
Not a policy. Not a statement. A measurable, clinical intervention specifically designed for the women most likely to be failed — Black and ethnic minority employees. That is a D&I commitment you can prove.
Addressing Your Concerns
This is where our journey begins. Get to know our business and what we do, and how we're committed to quality and great service. Join us as we grow and succeed together. We're glad you're here to be a part of our story.
Who owns the data and is it GDPR compliant?
The woman remains in control of how her maternity information is shared across providers. Employers do not have access to individual clinical records. Any workforce insights provided are anonymised and aggregated. Data governance, consent, and patient confidentiality are central to the platform’s design.
What does implementation actually look like? We do not have capacity for a complex rollout.
MaternityLink is designed to operate as an an employee benefit rather than a complex internal system rollout. No replacement of existing HR or healthcare systems is required. Organisations can begin with a pilot cohort and scale gradually based on organisational needs and feedback.
We already have an EAP and private medical cover. Why do we need this?
EAPs and private medical cover provide wellbeing support and access to treatment. MaternityLink addresses continuity across maternity care itself. It is designed to reduce fragmentation.
Contact us for partnership discussions
Enquiries
For partnership discussions, pilot opportunities, or organisational enquiries, please contact:
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